Defining Modern Luxury

Real women, just like you, are our inspiration. Since 1985, we’ve crafted easy-care knits and signature wovens of exceptional quality — with an eye on comfort, versatility, and impeccable style.

Designer and Sketches of Clothing

Our Philosophy

Our founder, Misook Doolittle, began designing clothing with a penchant for timeless silhouettes, sophisticated color palettes, and elegant details — a concept that rapidly garnered a following from women worldwide. Today, these fashion principles continue to define our brand, with knitwear and coordinating separates that fit your lifestyle and flatter your figure.


Most Misook pieces can be machine washed in cold water and dried on low heat.


Misook’s signature yarn resists wrinkles and allows you to stay polished and flawless from day-to-night.


Light, easy to wash, and wrinkle-resistant, the line is perfect for travel, whether on the road or in the air.


Misook pieces will not shrink or stretch over time.


Colors will not run or fade, even after multiple washes.


From start to finish, the making of a MISOOK garment is simply superior — resulting in beautiful investment pieces that stand the test of time in your wardrobe.

Designer Drawing Clothing Sketch


Our designers envision styles that will look as good on you as they do in the sketchbook. Our clothing is carefully engineered to flatter the figures of real women, gracing your body in all the right places. Each design is created with your lifestyle in mind for a truly timeless and versatile piece that will move with you through the seasons.


When it comes to manufacturing, our factories serve MISOOK exclusively, using the finest equipment available. Each piece is crafted individually using the full fashion technique, a top-tier production method generally reserved for couture lines. This eliminates stretching and warping over time, and also allows for precise pattern placement on every garment.

Designer looking through Clothing Samples
Designer Admiring the Chain Detail on a Jacket


Our quality control process is unsurpassed in the industry. Every finished garment is carefully hand inspected, pressed, and hung before it makes its way to our loyal customers. We firmly believe that the benefits of our meticulous methods outweigh the costs, resulting in premium clothing that’s perfectly suited to the way you live.